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September 30, 2013

The Steve Austin of Real Estate…Better, Faster, Stronger

by mark mclean

Any fans of the Six Million Dollar Man out there? If you are, then you’re probably familiar with the opening scenes that set the stage for the series. “Steve Austin, a man barely alive. We can rebuild him. We have the technology. We can create the first bionic man. Better than he was, stronger, faster…” Well you get the picture.
Wouldn’t it be great if there was a simple operation or maybe a pill that we could take that could give us that bionic strength? An edge over Joe Average? Believe it or not it’s in us already. Here’s just another thing I learned about pushing myself physically every day. When you go out to do the same repetitive exercise day after day, your body stops building muscle or stamina. Eventually you have to run more just to see those gains again. Last year I ran the same distances every time I went out. Occasionally I would add a bigger run if I was feeling good, but generally I did not change my routine much. After a year of running like this I noticed that, not only were the runs getting easier to do, I stopped losing weight as well. Things started to improve the moment I pushed myself more.
It occurred to me that the act of prospecting could also get a bit boring. There, I said it. You pick up the phone everyday and call ten people, day after day. Great. The reality is that it’s what you HAVE to do and there is no one out there who would argue that if you keep doing it you will stop making gains. But I wonder if it ever crossed your mind that maybe there is a better way to meet more people…faster. Are there other ways to network?
The exercise is simple. For new agents out there, please remember these two words….SALES FUNNEL. The more people you put into the giant funnel (your contacts) the more sales are going to pop out of it. I suppose that is why even the best agents are always prospecting.

mark mclean

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